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Sales, Marketing & Ad Tech

Enrichment, intent, scoring and brand intelligence for CRMs, sales platforms, agencies and marketing software.

Go-to-market software is bought on the quality of its data. Vendors would rather buy that layer than build and maintain it.

How to read these. Each page is a blueprint for something we would build for you, with an illustrative interface mockup, the endpoints it would expose, the data it would need and an honest account of what makes it hard. None of them is a product we already operate.

Blueprints in this category

9 offers

Company Enrichment API

Industry, size, locations, technology and firmographic attributes resolved from a domain or company name, with change detection.

CRM vendors · Sales engagement platforms · Marketing automation software

Buying Intent Intelligence API

Account-level signals that a company may be researching a category, with each signal's strength and basis stated rather than blended into a score.

Sales intelligence platforms · ABM software · Marketing automation vendors

Lead Scoring API

Calibrated conversion probabilities and prioritisation for leads and opportunities, trained on your own outcomes rather than a generic model.

CRM vendors · Sales engagement platforms · Marketing automation software

SEO Ranking Intelligence API

Search positions, ranking movement and location-specific results tracked per keyword and competitor, as a data layer inside your marketing tool.

SEO platforms · Digital agencies · Content marketing software

AI Answer Visibility API

Measurement of how a brand appears across AI-generated answer surfaces for a tracked query set, reported as sampling with its limits stated.

SEO and content platforms · Digital agencies · Brand marketing teams

Brand Reputation Monitoring API

Mentions, sentiment, emerging complaint themes and topic trends across permitted public sources, aggregated rather than person-level.

Social listening platforms · PR and communications software · Customer experience vendors

Advertising Creative Intelligence API

Competitor creative tracking, messaging theme extraction and ad activity measurement from publicly available advertising transparency sources.

Ad tech platforms · Media agencies · Competitive intelligence vendors

Email Deliverability Intelligence API

Domain authentication checks, sender reputation signals and delivery diagnostics for the sending domains your platform's customers use.

Email service providers · Marketing automation platforms · CRM and sales engagement vendors

Customer Segmentation API

Behavioural segments, propensity scores and audience classification computed from first-party customer data inside your own environment.

CDP and marketing platforms · E-commerce software · Subscription businesses

Other categories

Trading & Capital Markets

Embedded research, scoring and risk intelligence for brokers, trading platforms, prop firms and investment apps.

9 blueprints

Banking, Payments & Credit

Risk, verification, forecasting and reconciliation APIs for banks, payment processors, lenders and finance software.

9 blueprints

Insurance & Claims

Underwriting, pricing, claims automation and fraud intelligence for insurers, brokers and claims administrators.

8 blueprints

E-commerce & Retail

Pricing, catalogue, demand and customer intelligence for retailers, marketplaces and commerce software.

9 blueprints

Real Estate & Property

Valuation, rental, risk and development intelligence for portals, lenders, investors and property software.

8 blueprints

Travel & Hospitality

Pricing, disruption, demand and destination intelligence for booking platforms, hotels and travel management firms.

8 blueprints

Logistics & Supply Chain

Prediction, benchmarking and exception intelligence for carriers, freight platforms, 3PLs and procurement teams.

9 blueprints

Healthcare & Life Sciences

Document, scheduling, capacity and evidence intelligence for health software, providers and life-science firms.

8 blueprints

Cybersecurity, Identity & Fraud

Exposure, reputation, authenticity and abuse intelligence for security vendors, banks and trust-and-safety teams.

8 blueprints

Manufacturing & Industrial

Maintenance, quality, parts and supplier intelligence for industrial software, manufacturers and distributors.

8 blueprints

Energy & Utilities

Price, generation, demand and asset intelligence for utilities, traders, installers and energy software.

7 blueprints

Agriculture & Environment

Yield, disease, water and environmental intelligence for agritech, insurers, lenders and commodity firms.

8 blueprints

Education & Workforce

Skills, salary, matching and progression intelligence for HR software, job platforms and education providers.

8 blueprints

Legal, Compliance & GovTech

Contract, regulatory, tender and screening intelligence for legal software, compliance teams and public-sector suppliers.

8 blueprints

Media, Gaming & Sports

Content, audience, integrity and rights intelligence for streaming platforms, publishers, studios and sports apps.

8 blueprints

Telecom & Communications

Number, routing, quality and conversation intelligence for carriers, CPaaS providers and contact-centre software.

7 blueprints

SaaS, AI & Developer Infrastructure

Extraction, search, monitoring and evaluation APIs that software companies embed and resell to their own customers.

9 blueprints

Something close but not quite right?

These are starting points. Most engagements begin with one of them and change shape once we understand your data and your customers.